There are many study materials regarding B2C market and customer analysis. However,
when it comes to study on strategy of the furniture company develops the
e-commerce, it is quite difficult to find. This paper takes the A company as the
research object, conduct the research about the e-commerce strategy according
to propose the question, analyze the question and solve the question mentality.
Research design and method is as followed: Chapter 2 has carried on the
synthesis induction to the related e-commerce theory tool to carry on the
analysis and research;Chapter 4 has drawn the conclusion based on the summary
of whole paper,at the same time this conclusion also is a suggestion aims at
the similar business to develop the electronic commerce.This paper mainly used
the synthesis induction,apply theory to reality and the system analysis
method,begins from the e-commerce application research of A Company,based on
analysis and solves the question,attention findings feasibility,not only the studies
result may provide the practical value reference for the same type small
business,moreover the solves question method itself also to be possible to
provide one kind of valuable model for the similar small and medium-sized enterprise.
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